MOBILE-ASSISTED LANGUAGE LEARNING (MALL) FOR TOURISM TERMINOLOGY ACQUISITION
Keywords:
Mobile-Assisted Language Learning, MALL, tourism terminology, ESP, vocabulary acquisition, digital technologies, tourism education, mobile applications, professional competence, communicative competence.Abstract
The rapid development of information and communication technologies has significantly transformed foreign language education worldwide. Among contemporary educational innovations, Mobile-Assisted Language Learning (MALL) has emerged as an effective approach for enhancing vocabulary acquisition and professional language competence. In tourism education, the mastery of specialized terminology is essential for successful communication in international professional environments. This study investigates the pedagogical potential of MALL in facilitating tourism terminology acquisition among university students. The research examines the theoretical foundations of mobile learning, its role in vocabulary development, and the effectiveness of mobile applications in supporting autonomous and context-based learning. Particular attention is paid to the integration of mobile technologies such as Quizlet, Kahoot, Duolingo, Google Classroom, and mobile dictionaries into English for Specific Purposes (ESP) instruction. The findings indicate that MALL contributes to increased learner motivation, improved retention of tourism terminology, enhanced learner autonomy, and greater engagement in educational activities. Furthermore, mobile technologies support personalized learning experiences and facilitate the development of professional communicative competence required in the tourism industry. The study concludes that the implementation of MALL can significantly improve tourism terminology acquisition and should be considered an important component of modern tourism education.
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